Breaking Into and Become Lingerie and Swimsuit Designer
Price Only: $28.99
This price is reserved for today Thursday, May 17th, 2012
Lingerie Designer
Nightgown Designer
Swimsuit Swimwear Designer
Beachwear Designer
Sport Bra Designer
Fitness Clothing Designer
How to Become a Lingerie and Swimsuit Designer
How to Start Lingerie and Swimsuit Business
Breaking Into and Succeeding as a Lingerie and Sport Underwear Designer
Breaking Into and Succeeding as a Swimsuit and Fitness Clothing Designer
Not everybody wears La Perla or Victoria’s Secret, but we all wear lingerie. Some prefer lace and sexy lingerie, others prefer those down-to-earth Hanes and Fruit of the Loom sport bras and full panties. One and two-piece swimsuits and fitness clothes, which are the sisters of bras and panties, are also enjoying their wide appeal.
More and more apparel companies, including sports apparel, casual apparel and lingerie makers, have realized their potentials. Boutique and custom-made pieces are getting acceptance as well. More than ever, being a lingerie and swimsuit designer is probably one of the most desirable careers in the whole fashion industry.
An entry-level designer can expect to earn $40,000+ in select cities. As a self-employed designer, of course, this figure would multiple by tens or even hundreds.
If the notion of designing, sewing, manufacturing and promoting your own lingerie and swimsuit line sounds intimidating, there are “industry secret” forces to help you out:
- Contract technical designers (they turn your ideas into technical patterns and prototypes)
- Generic underwear manufacturers (so you can use your own brand without having to design or manufacture the products)
- Contract manufacturers (send them your design and measurements, they will manufacturer it for you)
- Sales representatives and distributors (they help finding retailers to carry your products)
- Fashion weeks and trade shows (they help you getting exposure to buyers and fellow designers)
- Fashion publicists (these specialists can help you getting the media exposure needed in market penetration
- With those professionals helping you out all the way from inception to distribution, all you need is some creative juices and unique ideas that distinguish your designing style from the rest of the crowd. What’s better than being an “armchair” lingerie and swimsuit designer? Let others do all the work, while you enjoy the limelight of being the designer who call the shots.
As a lingerie or underwear designer, you have the choice to design:
Lacey bras
Lacey panties
Bustiers
Garters
Garter belts
Sports bras
Sports briefs
Tank tops
Chemises
Teddies
Baby dolls
Body stockings
Pajamas
Night gowns
Girdles
Corsets
Novelties
Others
As a swimsuit designer, you can choose to design:
One-piece swimsuits
Two-piece swimsuits
Bikinis
Robes
Sarongs
Thongs
Boy-cut shorts
Others
In a nutshell, if you have the drive to succeed and somewhat creative (no need to be “super creative”), you’re very likely to succeed in this career. Of course, as a designer you need to continuously upgrading your skills and network with like-minded people, which can be really fun.
As it goes without saying, as a lingerie and swimsuit designer, you can enjoy:
The privileges of being a part of the glamorous, exciting and highly lucrative fashion industry
Working closely with professionals that fuel the whole industry
Earning anywhere from $40,000 to millions of dollars annually
Do you know?
Americans spend an average of $30 billion on lingerie and swimwear, a large percentage of the $181 billion retail apparel industry.
Women’s spending on lingerie equaled 20% of their spending on all apparel.45% of lingerie sales are for bras and 30% are for briefs and panties.
The Intimate Apparel, Hosiery, and Sleepwear/Loungewear respectively generated 5.1%, 4%, and 4% of the market or $8.3, $6.4 and $6.5 billion in sales. The smallest portions of the market were generated by male underwear generating 2.2% or $3.5 billion in sales.
Victoria’s Secret Direct mails 394 million catalogs worldwide annually.
Jennie S. Bev, StyleCareer.com CEO, Publisher and Editor-in-Chief has been featured and cited worldwide for her unique take on fashion, image, beauty, entertainment, art, and fun careers and start-ups and for her humanitarian works and activisms. She is known as an authority in these fields of business. Since 2003, StyleCareer.com has literally helped thousands of new entrepreneurs starting their businesses with confidence.
We have been cited and profiled in Entrepreneur, Teen People, San Francisco Chronicle, Radio Singapore International, Home Business, Canadian Business, The Independent, The Arizona Republic, The Daily Southtown, The Record, Tracy Press, Audrey, FabSugar.com, About.com, Choice Explorer, Dong, Fit, Femina, Dewi, Intisari, Tempo, Fit, Chic, Kartini, Nyata, Bisnis Kita, and many other US and international publications since 2003. We were also nominated for EPPIE Award for excellence in electronic publishing for non-fiction how-to category.
Among StyleCareer.com readers and our consulting clients include A-list celebrities and professionals.
In a meeting at The W Hotel in Manhattan, NYC
during The Fashion Week in Fall 2005,
John Casablancas said, “Jennie is the queen of research.”In a phone call, Laila Ali McClain praised our ebook,
“Your ebook is well-researched, very useful.”
Interview with Entrepreneur in an article “Putting on the Glitz: Dreaming of Starting a Glamorous Business?”
Interview with Canadian Business in an article “Mad Money: Five Ways to Have Some Real Fun with Your Disposable Income”
Review by FabSugar.com in “Fab Site: StyleCareer.com”
This 84-page instantly downloadable StyleCareer.com eGuide Breaking Into and Succeeding as a Lingerie and Swimsuit Designer brings you valuable insider tips, advice and suggestions not available elsewhere to help you embark on this highly lucrative career path.
TABLE OF CONTENTS
The Myths, the Realities and the Basics
I Have Never Worn Designer Lingerie or Swimsuit Cannot Draw nor Sew
I Cannot Afford to Attend Fashion School
I Live Far Away from New York City or Los Angeles
Who Creates Lingerie and Swimsuit Trends?
I Don’t Have a Great Body and Don’t Like to Work in a Glamorous Workplace
Getting Ready for the Big Break
Industry Size
Market Segments
Industry Leaders
History of the Bikini
History of the Bra
Story of the “Modern Bra”
History of the Thong
Story of the Creator of First Thong
Lingoes and Terminologies: What do they mean?
Basic Sewing Terms
Serger Terms
Swimwear Design Terms
Lingerie Terms
Pattern Making Terms
Classifications of Women’s Lingerie and Swimsuit
Swimwear Classifications
Latest Trends in Lingerie/Intimate
Overview
Colors
Fabrics
Styles
Earning Potentials
Skills of the Trade
Basic Anatomy
Visual Synthesizing
Drawing
Computer-Assisted Drawing
Color Selection
Fabric Selection
Budgeting
Pattern-making
Draping
Sewing
To Go to School or Not to Go to School
Advantages of Fashion Schools
Disadvantages of Fashion Schools
Self-Study Avenues
Top Fashion Schools
Fashion School Directories
Alternative and Distance Learning
Design Contests (When Youre Ready)
Career Game Plan
Gaining Experience
Locating Employers
Career Choices
Résumé
Portfolio
Interviewing and Presentation Skills
Telephone Interviewing
Internship
Starting Your Own Line
Is Entrepreneurship for You?
Choosing Your Specialty
Market Research
Business Legal Structure
Partnership?
Setting Up the Studio
Pricing Your Services
Outsourcing the Manufacturing
Resources
Directories
Consultants
Hiring Models
Being Successful
Success Traits
Typical Channels of Distribution
Promoting Your Business
Publicity
Trade Shows and Fashion Weeks
Manufacturer Representatives
Joining Professional and Trade Organizations
Organizations for Small Businesses
Women’s Business Organizations
Professional Organizations and Trade Associations
Keeping Up with the Trends and Industry News
International Fashion Weeks
Industry News and Trends
Success Stories
This eGuide literally saves you hundreds or even thousands of dollars spent on professional workshops and training and hundreds of hours of research. It will help you break into the career of your dream faster without having to repeat the same mistakes that most newcomers do.
This eGuide also includes information on:
How to approach a representative
Participating in fashion weeks
Contract manufacturers
Generic underwear wholesalers (use your own brand on a piece of “blank” underwear)
Appendix a long list of wholesale and private label lingerie manufacturers and suppliers in USA, UK, and Asia
Act Now!
You can have this exclusive ebook for just $28.99, which you will earn many times over with your first sale.
Price Only: $28.99
This price is reserved for today Thursday, May 17th, 2012
Updated December 2011
